Being multilingual isn't enough for a business looking for a global reach. There are multiple elements you should tweak when sending emails to an international audience. In this article, you'll find out why and how you should localize email campaigns.
Email drip campaigns are automated set and forget sequences that can be as complex or as easy as you want them to be. In this article, I’ll show you why you should run drip campaigns and 5 essential email sequences you should incorporate into your email strategy.
In this guide, we’re going to look at all the key email marketing metrics, so you can measure how email impacts your business performance. The ones you see in your email marketing platform dashboard, and the ones you can only calculate yourself.
We want to hear from our community about the creative tactics you’re using to wrestle the beast of uncertainty to find small wins (for clients or staff) in these unprecedented times. Please visit Marketing Land for the full article.